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The Montalto Natura story. The first in
Italy for innovation and tradition.
Our
story begins in 1957 when Filippo and Giulia Montalto
followed their intuition and opened one of the first well-being
centres in Italy, in Busto Arsizio in the Northern Italian
province of Varese. There was also a small laboratory for
the production of cosmetics attached to the centre. The companys
original name, Juliette Alysque, was in keeping with the fashion
at the time, when a French-style name for anything that was
connected to cosmetics and beauty was a must.
However, in all other respects, the Montalto life-style and
working philosophy was anything but conventional.
They were the very first, right in the midst of the sizzling
seventies when collective enthusiasm for oil, plastics
and chemistry was the norm, to choose a different path
which would prove to have been ahead of its time a few decades
later. Instead of synthetic ingredients, Filippo and Giulia
chose to use natural ingredients of vegetable origin in their
beauty products. They were helped in this choice by Giulias
botanical knowledge, a result of her years spent living in
the mountain valleys of the Bergamo area.
The Montaltos were also forward thinking in terms of raising
public awareness Filippo, together with some of the
other prestigious Italian names in herbalism, created Herbora,
the first Italian herbalism fair.
In the eighties, Filippo and Giulias son Giuseppe, a
specialist in phytocosmetology, joined the company. He put
his passion for chemistry and his interest for anthroposophy
to good use, creating, in 1981, the first range of natural
make-up in Italy, Trucconatura, made using only vegetable
colours and accredited by the Province of Varese health and
hygiene services.
In 1990 the company decided to change its name to Montalto
Natura, making it plain to all just exactly what the company
was about, and focusing, as always, on providing the very
best quality.
Giuseppe Montalto. Love and respect for
humankind and the environment.
"I
love my work. I have always been guided by a holistic vision
of beauty and well-being and the knowledge that there is a
close relationship between humankind and the environment,
an approach that is summed up in the word biobellezza, from
the Italian words for organic and beauty.
I believe that we should choose a cosmetic for its quality,
just as we do when choosing food or clothing. Cosmetics can
be considered to be food for our skin, and as
such it is therefore important that they be made from natural,
organic raw materials, grown in harmony with natures
cycles and rhythms and rich in vitality and energy.
Our certified organic cosmetics do not contain synthetic preservatives
or colouring; nor do they contain silicones, lacquers or substances
obtained by killing animals. They are made from only carefully
controlled raw materials and plant extracts, which are either
wild or organically and biodynamically grown and sourced in
Italy or around the world. The water used in our products
is revitalised water, rich in positive vibrational information.
Our choice of packaging is also in line with the Montalto
philosophy the materials used are non-toxic and are
recyclable or biodegradable. The containers used for our creams
are airless, that is to say a vacuum, to avoid
contamination from contact.
Our demandingly high standards have led to prestigious results
that testify to the quality and importance of the work we
do. In fact, all our products are either certified, or undergoing
certification, by the Italian government-recognised organic
certification organisation CCPB (Consorzio per il Controllo
dei Prodotti Biologici), whose exactingly high standards concerning
the composition and the origins of ingredients are met by
our products.
We have also reaped the rewards of our excellence abroad
our products are to be found on the shelves of the best organic
cosmetic shops in France, Spain, Switzerland, Germany, Belgium,
Japan and Canada.
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